At the Customer Data Institute (CDI), our story is one of dedication to community, trust, and responsible data management. Founded with a vision to advocate for implementing best practice data security and privacy principles, CDI has evolved into a thriving community of organisations committed to safeguarding customer data and fostering trust.
Learn more about who we are…
Our core values.
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At CDI, we are unwavering in our commitment to safeguarding customer data. Our community advocates for robust data security measures to protect sensitive information from breaches and cyberattacks. By ensuring data protection, organisations demonstrate their dedication to the privacy and security of their customers.
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Transparency is key to fostering trust, and our community encourages organisations to be forthright about their data collection and usage practices. When companies communicate openly about their data handling methods, they create an environment of trust where consumers are more likely to share their information willingly.
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We believe that privacy should be integrated into the design of products and services from the outset. CDI promotes the principle of "privacy by design," encouraging organisations to consider data protection an essential component of their innovations rather than an afterthought.
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CDI guides organisations through data protection regulations and compliance complexities. Our experts and partners provide insights into how to navigate the ever-evolving landscape of privacy laws, helping businesses operate within legal boundaries while building consumer trust.
CDI was born out of a deep concern for the growing challenges surrounding data security and privacy in the digital age.
With unprecedented access to customer data, there is an urgent need for organisations to prioritise trust, transparency, and responsible data management. CDI set out on a mission to empower organisations to navigate this complex landscape.
Our Journey
Our Impact
We have seen the transformative power of implementing best practices in data security and privacy principles within our community.
By prioritising customer data protection, organisations reduce the risk of data breaches and lay the foundation for profitable and sustainable customer relationships. Consumers become more engaged and loyal when their data is handled with care and respect.
CDI's advocacy efforts have been pivotal in guiding organisations towards responsible data management. We provide resources, expert insights, and actionable strategies that empower businesses to excel in data security and privacy. As a result, these organisations have seen improved customer retention, increased customer lifetime value, and a competitive edge in the market.
